We always look to create studio showcases that represent the kinds of work we enjoy. Having been inspired by imagery juxtaposing ordinary, every day settings with characters or features that don't belong- imagery that is obviously CG but so well done that it looks real, we started concepting the Transmissions piece.
We wanted to create something with this sensibility of hyper real and the unusual, which could demonstrate our teams CG and 3d modelling skills. We're really proud of how well this piece has turned out and we hope it inspires others to think of interesting ways to use photo realistic CG as an tool to present strong visual concepts.
Thinking about banal settings and realism, we've all seen those images of kids parties where the mum proudly places the cake centre table and the obligatory photo is taken to capture little Jonny's or Josie's big day. We've all been the kid in the photo too, so there's a great opportunity to evoke and personalise this piece for the viewer- we hope!
Extending on that birthday theme with a super rocket cake and spaceman theme, we wanted to bring another layer of narrative in, thinking about this idea of childhood dreams (astronauts, fireman, 3d modeller) and the reality of what it means to fulfil them. So here we have the perpetual hero, feeling a little sad and looking a little lonely on his big day.
Even spacemen are grounded, once in a while.